What is Generative Engine Optimization (GEO)?
Generative Engine Optimization (GEO) or AEO is the practice of structuring website content, schema, and technical SEO so that Large Language Models (LLMs) and AI search engines (like ChatGPT and Google AI Overviews) can easily understand and cite your business as a trusted source. It moves beyond keyword matching to focus on entity recognition and providing concise, authoritative answers.